by John Moore | Aug 17, 2016 | Facebook
We have reached the point where everyone can agree that effective social media (Facebook, Twitter, Pinterest, Instagram, Tumblr, Periscope, Meerkat and Whatever Network Appears In The Next Ten Minutes Before I Post This) is a critical component in any restaurant’s...
by John Moore | Jun 1, 2016 | Facebook, Instagram, Social Media Management
Instagram now boasts 300 Million Daily Active Users. In total nearly 80 billion photos have been shared on Instagram since its beginning. This is clearly where the action is in terms of social photo sharing – the question is how best to utilize this vital platform...
by John Moore | Jan 25, 2015 | Facebook, Instagram, Pinterest, Social Media Management, Twitter
This year is going to be all about taking content to the next level – and the key word here is value. A great picture of a beautiful food dish is still going to be compelling, but it’s going to be more important than ever to provide your social media audience with...
by John Moore | Jan 19, 2015 | Facebook, Social Media Management
Well, the simple answer to that question is no. Despite everyone using fan counts to gauge popularity the simple truth to the matter is that the number of fans, or “likes”, your page accrues can have very little relationship with the effectiveness of your brand page....
by John Moore | Dec 16, 2014 | Facebook, Instagram, Social Media Management
Social Media management provides a number of singular challenges to the restaurant owner, not the least of which is trying to stay on top of multiple platforms as they shift and dip in a seemingly constant game of musical chairs. Pinterest is on top, no Instagram,...
by John Moore | Sep 27, 2013 | Facebook, Instagram, Social Media Management, Video
Since Instagram took off last year it has proven to be a powerful and invaluably flexible tool for restaurants. Combining the rapidly spreading fascination with amateur food photography with the all-pervasive world of social sharing it has become the go to app for...
